Digitalization of art, transaction transparency, ownership NFT decentralization, Art popularization innovation projects.

ART-i (ART+Innovation) means : It adds Innovation to ART.

The ARTi project is led by the Hooranky Foundation of Hooranky. b, a world-renowned digital media writer, and ""Lidya Collection"" which first distributed the world’s ancient coins to Korea,, and the ""Rowon Holdings Group"" which combines luxury brand shops and culture and arts, and ""GMCK,"" a 24-hour specialized cultural and artistic channel in Southeast Asia.

The ARTi Project is a global art innovation project that is being promoted by renowned artists from various fields and digital creators from different fields with the aim of digitizing artworks, decentralizing ownership, transparent trading, fluidizing ownership, and popularizing art.